Lines on the track
nike global women's training | retail concept


Motivated by the power of graphic striping as a strategy for the demarcation of space and movement, this retail concept for Nike Global Women’s Training finds inspiration in feminine elegance and athleticism. A large spatial “stripe” weaves through the interior of the store designating different apparel displays, culminating in an elegantly “laced” footwear display at the center of the store.
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